Advertising as a Creative Industry: Regime of Paradoxes - Routledge Research in the Creative and Cultural Industries - Izabela Derda - Bøger - Taylor & Francis Ltd - 9781032203010 - 25. juli 2023
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Advertising as a Creative Industry: Regime of Paradoxes - Routledge Research in the Creative and Cultural Industries

Izabela Derda

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Advertising as a Creative Industry: Regime of Paradoxes - Routledge Research in the Creative and Cultural Industries

At the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in today’s creative industries, exploring the major challenges advertisers confront as they engage with other creative sectors.


92 pages, 1 Halftones, black and white; 1 Illustrations, black and white

Medie Bøger     Hardcover bog   (Bog med hård ryg og stift omslag)
Udgivet 25. juli 2023
ISBN13 9781032203010
Forlag Taylor & Francis Ltd
Antal sider 92
Mål 224 × 144 × 13 mm   ·   220 g